5 Tips for Taking Better Photos to Showcase Your Business

Photography is essential for any business selling a service, especially in our industry. You want to ensure your marketing strategy not only communicates what your business can provide, but also present it to your customers visually. 65% of the population understand information better when it’s presented to them visually. Photographer will allow you to showcase […]
5 Tips for Consistently Capturing Online Reviews + Recommendations for Increasing Quantity & Quality of Online Reviews

We’ve emphasized the importance of having an online presence for your business, from having a successful website to ensuring your business is on Google My Business. In addition to having your online presence, having positive online reviews are vital for taking your business to the next level of success. 90% of customers searching online for any […]
Best Practices for Managing Tick & Mosquito Season

The warm weather is here, it is time to get outside and enjoy nature. Americans have been doing so more than ever, a reaction, no doubt, to Covid cocooning. So, while we are out there taking a bite of nature, be careful because this time of year nature can bite back in the form of […]
Ask the Expert: 5 Steps to a Successful Smart Outdoor Lighting System

The modern homeowner demands a fast and personalized experience at the push of a button…smartphone button. So, it’s no surprise that more than ever homeowners are asking for their lighting and landscape to utilize smart products. To make it even more challenging, they are increasingly educated and empowered through social media and other online platforms. […]
Raising Prices When You’re Busy + Other Key Indicators

The 2021 season promises to be another exceptionally busy season with high demand but it will not be without its challenges. As we’ve mentioned in previous articles, supply chains have been disrupted for nearly 75% of U.S companies, and our industry will continue to be impacted through 2021. We’re also seeing industry-wide price increases across […]
5 Digital Advertising Recommendations from Our Marketing Director

We’ve discussed the importance of having an online presence for your business in the past, ranging from social media to your website. Additionally, advertising your business digitally is also essential in order to ensure you stay ahead of your competition. Digital advertising is effective in helping your business grow since it is an online, targeted, […]
10 Operations & Business Resources for the 2021 Season

Whether it’s making your daily operations run smoother, troubleshooting onsite issues, helping your team more easily sell, presenting your company professionally, or helping your bottomline—there are industry-specific tools that can help! We have compiled a list of ten operational and business resource tools to help your business grow. HUNTER/FX LUMINAIRE 1. SiteRec is a powerful, free […]
Ask the Expert: What Is A Hybrid?

Ask most people this question and you’ll likely be told hybrid is a car with a traditional gas motor combined with a modern battery powered motor. In the fertilizer industry we have borrowed the term to describe blends that combine two unique sources for powering plant growth; synthetic-derived nutrients and organic-derived nutrients. You may have […]
5 Ways to Show Your Customers Appreciation

Showing customer appreciation is definitely an impactful and great method to help keep your customers happy and loyal to your business, while also ensuring your company stands out from your competitors. Why is personally thanking your customers important? Think about a time you received a gift from a company you’ve purchased a product or service […]
5 Tips for Virtual Customer Meetings & Selling

With the future still uncertain of when we will return to in-person meetings, it’s vital to ensure your business continues to adapt to alternative virtual selling methods. As you continue to conduct your conversations with customers remotely, using effective technology is more critical now than ever in order to engage fully with customers. Although it […]