A Contractor’s Guide to Raising Prices Without Losing Customers
Business is great. How about raising prices. Not sure? You’re not alone. There are few topics that cause more anxiety [and heartburn] than raising prices. As we head into a new year with higher material cost, more overhead and labor costs, now is the time to get serious about your company’s pricing strategy. So, how do you raise […]
6 Ways Email Marketing Can Help Your Business
Nearly 90% of people check their email at least one time a day with the average person checking fifteen times per day. In addition, more than half of these email subscribers say they have purchased a product from a business after receiving an email from them. If you’re not in your customer’s inbox, you’re missing […]
Ask the Expert: 5 Things to Know About Organic-Based Fertilizers
If you had a dollar for every time you heard organic, green, sustainable, or low-impact, you’d be relaxing somewhere on the beach because you wouldn’t need to work anymore. The organic movement is no longer a trend, it’s a way of life. Homeowners, especially the younger ones, have come to expect organic or low-impact as […]
5 Easy [and Effective] Marketing Ideas for Your Business
Nearly 70% of small business owners are responsible for three or more areas of their business, including marketing. Couple that with a complex and challenging industry like landscaping, and it’s no wonder why it feels like there are never enough hours in a day. As a landscape professional, you didn’t get into business to be […]
Mobile Apps for Professional Contractors
Beyond the apps offered by the popular irrigation brands, we’ve discovered some free cool apps that are well-supported by their sponsors and that offer a wealth of value for the pro contractor. Bosch Toolbox: Includes a measurement feature for measuring your jobsite. Includes a daily documentation feature to gather up media (photos, video, notes) and […]
How to Make New Hires Successful Quickly
The candidate said yes! How do you convert your new hire’s excitement and enthusiasm into a great productive start? Most new hires decide if they’re going to stay within a couple of months of starting the job, so making the connection early is a great way to ensure the candidate stays with you. More importantly, […]
Embrace Technology as You Prepare for Irrigation Start-Ups
As you prepare for irrigation start-ups, now is a great time to evaluate your customers’ systems and look for opportunities to upgrade outdated equipment and add-on new technology and services. Today’s homes are getting smarter and home owners want to be more connected to their home systems. Our focus is to guide and educate you […]
3 Ways to Boost Your Success in 2019
Success doesn’t happen by accident. It’s the result of intelligent planning and a focused effort on the right things. In 2019, careful planning and precise execution will help your company reap the rewards of a booming market while avoiding the pitfalls of rising costs and a tight labor pool. We can help you! We’ve asked […]
Contractor Marketing Resolutions for 2019
Want to accelerate your marketing success with just a few easy steps? Resolve to focus more on these marketing winners in the coming season: Take More Project Photos As the old saying goes “a picture is worth a thousand words”. It’s no secret that the right images can help your clients connect with the quality […]
Off-Season Task: Get Competitive Intelligence
Consider the companies you compete with on a regular basis. What markets do they target most effectively? What are their strengths and weaknesses? How efficiently do they run their operations? What is their cost structure for materials, labor and equipment? Get a full understanding of their business operations with Competitive Intelligence. Competitive Intelligence is the […]
