At Central, our focus is helping our customers grow profitably and scale with confidence—by winning more work, controlling costs, and reducing risk. This online training is part of our commitment to sharing practical tools, proven strategies, and real support that help contractor businesses grow and thrive.

In this session, Chris McDonell of Sandler Training will introduce a proven framework used by thousands of companies to create more productive sales conversations and close more deals.

One of the key topics will be the Upfront Contract, a simple but powerful technique that helps contractors run more structured conversations with potential customers—setting expectations around the purpose of the meeting, timeline, decision process, and next steps so both sides are aligned.

The second half of this training previews a custom 10-week Contractor Sales Certification Program developed for Central customers, focused on improving close rates and sales consistency.

Join us to learn more about the Sandler Foundation for Closing More Deals.