Even the best irrigation pros run into outdated ideas that limit how they approach jobs, talk to customers, or grow revenue. Here’s a closer look at a few misconceptions we still hear in the field and what they mean for your business Myth 1: “Once the system…
Another season’s end is on the horizon for Turf and Ornamental Professionals across the country as the industry looks to finish the season strong in 2025. While some of the same challenges remained in place, other new challenges surfaced this year. A few industry tailwinds favoring our…
It is vital to the success of any business to maintain connections with their customers year round. But the fall season presents both challenges and opportunities for doing just that. On the one hand, summer comes to an end, and customers have less time and interest in…
It is often said that a photo is worth a thousand words, but many contractors overlook the benefits that a photo can provide when they are busy on a job. Customers often rely on their initial impression of a contractor before deciding whether or not to conduct…
Maintaining healthy, attractive turfgrass requires an ongoing commitment to weed management, particularly when it comes to broadleaf weeds. These invasive plants, including dandelions, clover, chickweed, wild violet, and ground ivy, compete aggressively with turf for sunlight, water, and nutrients. Left untreated, they can quickly spread and lessen…
When contractors talk about efficiency, most customers immediately think of equipment like smart controllers, drip lines, or high-efficiency spray heads. But here’s the reality: even the most advanced irrigation system won’t perform at its best if the soil isn’t healthy. Healthy soil is the foundation that makes…
You may have heard the term “Call to Action” or CTA thrown around a lot. But what does this really mean and why is it important for your business? In this article we will walk you through CTAs and how small improvements in the techniques you use…
The Holiday Lighting & Decoration market is a thriving sector, fueled by the global enthusiasm for festive celebrations and the tradition of decking the halls. With consumers seeking to create memorable holiday experiences, the market is evolving to meet new demands and preferences. Here is an overview…
It’s hard to imagine the cooler days ahead when you’re in the thick of July and August. Heat advisories, uninspired employees, and the unforgiving sun are the things every contractor looks forward to putting behind them. We all know the best time of the year to be…
During the summer months, turfgrass often faces significant stress from heat and drought, which can lead to reduced vigor, discoloration, and increased susceptibility to diseases. Effective management of these stressors requires a strategic approach that includes proper fertilization with nutrients like calcium, sulfate of potash (potassium sulfate),…
